Two Ton Live is our Live Events, Promotions and Social Marketing Division. As Social media continues to make a bigger push into marketing plans everywhere, we found that this was the best way to conceive and test all the different forms of social, alternative and viral media. From street teams to on-line viral campaigns, our events provide us with the opportunity to communicate with consumers on a very progressive and focused level. The experience gained here has given us a very real and practical perspective on social media.
In additional to the social media aspect, we’ve also begun to develop several initiatives in Branded Content. With the proliferation of YouTube and content presentations on-line, creating content with a marketing agenda promises to be one of the future’s most efficient and effective strategies. From TV style shows to full length songs, we’re discovering the entertainment goes a very long way in marketing.